Trade show models, promotional models, brand ambassadors, and lead-retrieval talent for ASCO Annual Meeting 2027 — locally sourced in Chicago, trained before the doors open, and managed on-site. (Almost) instant quotes.
“A major show is a short window with a lot riding on it, and your booth staff decides how much of that crowd you actually reach. I have watched two exhibitors with the same booth get completely different results because one team engaged people and the other waited to be approached. The right staff turns foot traffic into conversations and conversations into leads. That is the whole game on a show floor, and it is what we train our talent to do.” Caryn Hanna, Owner of TSM Agency
ASCO traffic changes around plenaries, poster sessions and major data presentations. Visitors may be treating oncologists, hematologists, researchers, medical-affairs professionals, biotech partners or advanced-practice providers. The front team needs to identify tumor area, professional role and reason for visiting without discussing investigational results. We define those questions and the handoff to medical, scientific or commercial personnel before the floor opens.
ASCO traffic changes around plenaries, poster sessions and major data presentations. Visitors may be treating oncologists, hematologists, researchers, medical-affairs professionals, biotech partners or advanced-practice providers
ASCO Annual Meeting trade show models receive visitors and route them by tumor type, practice setting, professional role, or scheduled investigator meeting. They distinguish a treating oncologist seeking approved-product information from a trial investigator, payer, patient advocate, or biotech partner and use the corresponding medical, commercial, or alliance handoff. That intake structure keeps key opinion leaders acknowledged during the compressed traffic after plenaries and late-breaking sessions. See our trade show models service.
ASCO Annual Meeting promotional models fill approved tumor-specific education, pipeline overviews, and data-station appointments without discussing an abstract's conclusions. The briefing maps each program to its disease area, intended clinician, seating limit, material code, and presenter. When plenary or poster releases send a wave of attendees onto the floor, staff can verify the right audience, manage overflow, and record which program each visitor attended. See our promotional models service.
ASCO Annual Meeting brand ambassadors work from a controlled oncology message guide that separates corporate positioning, approved brands, disease education, and investigational programs. They can identify the relevant tumor franchise and locate a medical-science liaison, but they do not interpret survival curves, compare regimens, or answer patient-specific treatment questions. That line matters when clinicians, press, investors, and partners converge after major data announcements. See our brand ambassadors service.
An ASCO Annual Meeting event staffing roster can include KOL-meeting reception, medical-information routing, data-station coordinators, theater hosts, multilingual ambassadors, scanners, and a compliance-briefed captain. Capture rules can tag tumor area, oncology specialty, institution, practice type, contact category, program attended, and medical or commercial follow-up owner. TSM builds the Chicago coverage grid around the five-day congress and the predictable surges following headline sessions. See our event staffing service.
92% of trade show attendees come specifically to see new products — primed to engage at your booth, if someone engages them first.
Source — CEIRA booth that's professionally staffed open-to-close at ASCO Annual Meeting — and a clean lead list when the show ends.
A woman-owned talent agency co-founded by Caryn Hanna, a former professional model.
More than 20 years of trade show and event staffing experience.
More than 2,000 trade shows, conventions, and promotional events staffed across the United States.
Over 2,000 experienced trade show models, brand ambassadors, and promotional staff across 25+ U.S. cities.
Rated 5.0 stars on Google Reviews based on verified client feedback.
A member of Meeting Professionals International (MPI), the largest global community of meeting and event professionals.
Fully insured with $1M per occurrence and $2M aggregate general liability. Certificates of insurance available on request.
Local talent in every major U.S. convention city, eliminating travel expenses, with staff who know the venue.
Three steps to a fully staffed ASCO Annual Meeting booth.
ASCO Annual Meeting is one of many shows we staff in Chicago. Book convention models, activation talent, and experiential staff for your booth — or hand us the whole team with complete booth staffing. See all our Chicago event staffing, or every show on our events page.
