Candy and snack companies from over 90 countries descended on Chicago to promote their latest products at the 2014 Sweets & Snacks Expo. Over 15,000 people attended the show to see the latest products and merchandising tactics the snacking industry had to offer. The event was a blast and the TSM Agency models made a new friend, everyone’s favorite, Internet sensation Grumpy Cat (more on that later).
Our models were at the event promoting the candy company PEZ. “The TSM Agency models created the awareness and excitement we were hoping for. They worked well together, did a great job, and the launch of Pez Hedz was a great success.” Commented the team at Pez.
It wasn’t just our own client who thought the models did well, the girls topped CandyIndustry.com’s list of the best moments of the entire event.
Out of the 15,000 guests attending the show, one stole our heart, Grumpy Cat. Our booth drew such a crowd that even Grumpy Cat couldn’t help but to stop by and say hello. After the event Grumpy Cat even reached out and followed us on Twitter (@TheTSMAgency)! Below is a picture of our models Vanessa & Inna with the famous feline.
